Largest Contentful Paint runs 8–9 seconds — roughly 3–4× Google's 2.5s "good" bar, so the main hero content is effectively invisible for the first several seconds of every visit (measured via PageSpeed Insights / CrUX, 2026-06-19).
The PageSpeed score sits at 56/100 on mobile and 59/100 on desktop — both well below the 90+ "good" threshold, and the near-identical numbers show the slowness is structural, not a mobile-network artifact (measured via PageSpeed Insights / CrUX, 2026-06-19).
The site ships and parses roughly 2.2 seconds of unused CSS — dead stylesheet weight that directly delays first render with zero visual benefit (measured via PageSpeed Insights / CrUX, 2026-06-19).
An illustrative redesign that resolves each measured finding below. Concept art — not a live build or quoted scope.